From preparation to the day-of exhibit, there’s a lot that goes into a tradeshow and to make it successful, you’ll need a professional. Fortunately, you can count on Source 1 Events, a top-trusted event rental company in Las Vegas. With newly expanded tradeshow service capabilities, we provide expert assistance every step of the way, starting with designing a room layout to creating eye-catching signage.
Wondering what it takes for a successful tradeshow? Here’s what you need to know if you’re hoping to draw the crowds.
Make a Good Impression
You only get one chance to make a first impression. Considering people form a first impression in less than 10 seconds, it’s essential to make that impression favorable. With pipe and drape Las Vegas booths, you’ll make that happen. Pipe and drape booths, which come in bold colors and are more luxurious than most booth designs, give your company a professional appearance and show that you mean business. Most pipe and drape booths are large enough to accommodate extra furnishings too, such as tables and display areas that showcase your products without cramming them into the surrounding décor. Professional pipe and drape booths are also much easier to set up and take down than most booths, which gives you more time to focus on preparation and presentation.
Choose Your Spot
Having a standout booth or creative graphics gets attention, but location is also key to success in a tradeshow. Before the day of the event, look at the floor plan to see where exhibitors will be staged. If you are heading to a larger venue with a significant number of exhibitors and attendees, it is critical to find a booth in a highly visible location if you want attention. Booking a spot beforehand also takes the stress out of the day-of set up, as you won’t have to wonder where you will be stationed or worse if you have a spot at all.
Bring the Goods
Food, drinks, and other “fun” items are must-have amenities at an event. They’ll be especially appreciated by attendees who have probably been walking, talking, and even traveling all day. While it might seem like a minor detail to hand out refreshments, rest assured that visitors will appreciate your kindness. They’ll also remember your company. Providing them with food and drinks also increases the likelihood that they will stick around to learn about your services and products. By the end of the day, you may have more customers and even business partners as a result.
In some ways, a tradeshow is similar to a job interview. If all goes well, chances are you’ll leave with new business prospects and a larger customer base. Taking the time to follow up with attendees and vendors after the event shows your appreciation and builds positive relationships. You can also ask for feedback to improve in the future.
Source 1 Events for Tradeshows in Las Vegas
Take a look at some of our most recent tradeshow work here in the Las Vegas area: